Search Engine Optimization or SEO refers to a set of strategies and best practices that eventually helps a website rank better on search engine results pages (SERPs). Search engines, such as Google, will use the quality and relevance of your site’s content to decide how you’ll rank when certain keywords are typed in their search box.
But despite all the benefits of SEO, some businesses are still reluctant to adopt this strategy. This is mainly due to a lack of information and awareness. Many entrepreneurs, especially those who aren’t exactly tech-savvy, don’t understand yet how SEO can bring in more sales and revenue.
So, if this is your first time hearing about SEO, this article will help explain how it can boost revenues for a small or large business: [Read more…]